It has been a year long overdue but I am here again to post my Final Year Project which I did for the last few months of school. After Graduation, many good things have happened. It has been an amazing “transition year”. I can’t say I have built more confidence over these few months but somehow I know what I really want to be now. This publication was the kickstart of my beginning of a young designer and I am proud to present to you
Materialism- The New Religion.
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Materialism- The new religion is a publication that mocks
consumers as worshippers to “Materialism”, where the Shopping Centre is the New Santuary and Television Ads the New Gospel. As Singaporeans are one of the most materialistic people in the world, this bible aims to portray Materialism from a different perspective, where we are believers and servants to money and designer goods. Instead of preaching about the negativities of Materialism, the publicaton mocks consumers in a witty and sarcastic way, bringing it to a humourous light.